In this digital millennium era, it became new normal to see young adults who were under 18 age, using the internet more than anything.
It became more than a spoonful for them to get exposed to misleading games, which makes their parents quite afraid in a subtle way.
In these circumstances, Information and broadcasting announced that both print and audio/visual medium to run a disclaimer while advertising online gaming and fantasy sports platforms.
A guideline was issued on Friday by the I&B ministry's Advertising Standards Council of India (ASCI) stating, "No gaming advertisement may depict any person under the age of 18 years, or who appears to be under the age of 18, engaged in playing a game of ONLINE GAMING FOR REAL MONEY WINNINGS, or suggest that such persons can play these games,".
The ASCI guidelines also said: “Every such gaming advertisement must carry the following disclaimer: ‘This game involves an element of financial risk and may be addictive. Please play responsibly and at your own risk’.”
The I&B ministry also stated that it has apprehensions over such advertisements and that they could be deceptive to people and audience, and are not in accord with the strict rules and regulations of the Cable Television Act of 1995 and Consumer Protection Act of 2019.
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